This Week's Video Golf Lesson - The Short Game

Click Here to watch 'The Short Game" Video Golf Lesson

This Week's Golf Tip -  by Kevin Ferrarotti, Owner of the Premier Golf Academy

SET-UP

Your set-up is essential.  First, you must reduce all of the tension in your body all the way from having a loose, neutral grip, to having a relaxed and athletic posture.   A key point is that your shoulders, hips, and feet are all parallel to your target line (the line that runs between your club, ball, and what you are aiming at).   Also, the majority of your weight is on your backside – or over your foot farthest from the target.  

BACKSWING

The backswing is low, slow, and wide.  The swing will rotate your shoulders and hips BEHIND the ball.  A quick checkpoint is the head of the club remains outside of your hands at hip high, with the toe pointing to the sky.   DON’T OVERSWING.  Your power comes from the rotation of your body, and over swinging will impede this. 

DOWNSWING & FOLLOW-THRU

The key to any good swing is the uncoiling of the body – keeping the club in front of your body, and thus releasing your club head causing a high finish with the club finishing over your shoulder and to a picture perfect follow through!

Golf in the Business World  by Professional Golf Champion Mike Colandro

Client Golf Outings

Client Golf Outings are a day on the links with either business associates or customers.  I have performed at many Client Golf Outings, and since 1985, started a business in Australia offering my service to play with me.  To have a Pro on the course with your clients can really make a difference to that client.  For 3 VIP’s or clients to play alongside a professional golfer is an impressive aspect and can enhance your relationship with your guests.

Corporate Outings

Corporate Outings do a similar thing and most companies have one.  I have worked for companies such as:  BMW, IBM, Toshiba, Ford, Sheraton Hotels, Toyota, Genworth Financial, and many more.  Most Corporate Outings are a full day (18 holes) and a dinner with prizes and more.  The chance to bring many different people together for one day is now essential for most businesses.  One of my most interesting Corporate Outings I was involved in was in Adelaide, South Australia for Toshiba.  It was their annual sales meeting, and the night before, they had a gala dinner and awards presentation.  They even flew in from Japan a giant container of Saki and everyone had a drink or two.  The next day on the course there were a few heavy heads, but they all enjoyed both the evening and the golf.

Charity Golf Days

The Charity Golf Day is another very common event that many businesses get involved with.  Whatever the charity is, it is a good function to do for your company and it enhances your company’s image.  Each community has several Charity Golf Days to raise funds and have a good time doing it.  You can just play in it or you can be a sponsor.  As a sponsor, you usually receive a sign on a hole or a banner, and if you are a major sponsor, you get greater exposure.  The Charity Events are a great way to network in your local community and are a tax write off. 

Networking on the Course

Being involved with a PGA Tour event is great, but it can be very expensive, and there are alternative ways to spend less money and still entertain clients.  Networking at the golf course is proving to be a great vehicle to acquire new business.  The key here is to become a golfer who can play a respectable game.  Whether you are new to the game or been playing a while, one needs to take some lessons.  Select an instructor who is similar in size and is someone who has been teaching for at least 5 years.  Professionals at practice ranges can be very productive because teaching is their main source of income and they need to get results.  Learning good golf etiquette is also important; business associates can tell how you handle yourself on the course and relate your actions to how you might handle a customer.  You should dress well and have a set of clubs that suit you.  Custom clubs are a big thing today, and I recommend getting clubs that fit you. 

Contact CTGolfTips for more information on how to use these events to your advantage